2019 Anthem

Client: SweetWater Brewery

Sorinex is the most sought after strength brand for professional teams, colleges, high schools and military bases. They design, build, and install weight lifting equipment into gyms all across the US and globally.
Where there’s water, there’s SweetWater. We were hired by our friends over at Badfish to be the Director and DP for this project. SweetWater’s branding is all about being in the outdoors, with a focus on fishing. We filmed in three states for this project: Charleston SC, Cashiers NC, and Atlanta GA. The goal of this piece was to tell the story of water….starting as clouds up in the mountains, trickling down through rivers and creeks, making it’s way into the coastal marshes, and eventually some of that water ends up at SweetWater’s brewery in Atlanta. Cheers.

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